How to arrange the topics in book-making about tourism of a country? really, REALLY IMPORTANT. please somebody?

so recently, my boss asked me and my team mate to make this travel guide book about saudi arabia. although i know this not my job, i guess i dont have any choices anymore. It really pissed me off, okay, sorry. hmm, topics i have on my mind are culture and tradition of SA, historical backgrounds (i will just give some brief infos about some places then maybe put picture) itinerary, tips for the tourist, short introduction about our company, packages we're offering.. and that's it, i dont know what to add more, could you suggest some? and how the hell will i arrange thos which comes first. uggghh. this is so frustrating. i so hate this $%#%#^ thanks guys.